Title Design Research: Antebellum

 The next film in which I will be analyzing to how they display their film titles is Antebellum. Like any other film the first thing that was displayed in the opening sequence was the studio in which helped to produce the film. Followed by 11 other titles of everyone in which helped bring the film to the audience. The first of those titles was who the film was by, who was in charge of music supervision, casting and who the music was by. The next few titles were the costume designer, film editor, production designer, and photography producer. The final titles were the executive producers, producers, who wrote and directed the film.

Before the the titles are displayed on the screen a quote is shown that states "The past is never dead. It's not even past." When this quote was displayed I was left wondering how that will tie into the film and what is meant.The titles for the film are displayed are the displayed as a camera pans across a home and a slave plantation displaying soldiers and slaves as they are hard at work. Which leaves me feeling uneasy, because it was if the African American men feared for their lives and trembled in fear as the soldiers walked by them. Towards the end of the title sequence an African American man is shown being restrained from what seemed to be his wife by the soldiers. Before eventually panning up into the sky ending the opening sequence for the film. This made me anxious because we didn't know what was going to happen to the African American man once he was dragged off screen.

The film doesn't really display anything in the opening sequence that would make it appeal as an opening sequence. While this is true certain parts on the opening sequence do leave you feeling uneasy, because of the history of slavery in the country. The conventions that made the audience pop out to its target audience were the camera panning across the slave plantation. Serving as a preview as to where the horror in the film would be taking place. Another convention that played a part in reaching the target audience for the film was the soundtrack that was used. The soundtrack was suited for the time period in which the film was taking place while also making the actions that appeared on screen seem more ominous.



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